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Jeff Breunsbach

Managing Partner
Jeff serves as Customer Imperative’s Director of Accounts, overseeing business operations and ensuring the delivery and quality of all client engagements. Since joining the company in 2018 Jeff has worked with numerous B2B SaaS clients to drive revenue growth through customer success strategy and execution.

Prior to joining Customer Imperative Jeff was an Account Director at Levelwing, a premier digital marketing agency based in Charleston, SC. There he oversaw delivery of services for a number of the most notable and recognizable enterprise B2B and B2C brands in the world.

Outside of work, Jeff loves spending time with his wife and their cockapoo, Toby. He is an avid golfer and athlete, and enjoys staying abreast of current business and financial news topics.

Jeff believes that great communication, standardization and process consistency lead to high customer engagement, satisfaction, loyalty, retention and growth. He has built and deployed frameworks and toolkits that allow our clients to realize these benefits, most notably, the SaaS Services Project Manager Toolkit.

Jeff is a graduate and active alumnus of the College of Charleston in Charleston, SC where he currently resides.
Credentials
College of Charleston
Beatty School of Business

BS in Business Administration
Concentration in Finance

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Posts by Jeff Breunsbach
CS Leadership Office Hours
How do you manage, maintain and engage *individuals* within your account?
Ahhhh, relationship mapping. Managing multiple points of contact and keeping up with your customers’ organizational structure in order to serve them as effectively as you can and ensure your product continues to add value is one of the biggest CS challenges out there. Learn More ›
CS Leadership Office Hours
Closed-loop feedback programs that create engagement amongst your customers: Is NPS the holy grail?
Almost all of us use NPS as a leading measure toward renewal. Many of us lean heavily on it, but it’s not without its own ‘detractors’! Is NPS really the be-all and end-all metric? Learn More ›
Customer Success
Make a year's worth of progress in weeks
See if the 90 Day CS Accelerator is right for your growing SaaS company Learn More ›
CS Leadership Office Hours
Your Customer Success Dashboard: What's on it?
CS Leadership Office Hours is a 1-hour Zoom every Thursday at 11:30am EST. It connects B2B SaaS customer success leaders in an open-dialogue to solve challenges. Sign up here TOPIC Your Customer Success Dashboard: What's on it? We want to learn about what you report to your cross-functional peers, executive team and board to keep […] Learn More ›
CS Leadership Office Hours
Transition between Implementation & Customer Success
CS Leadership Office Hours - Global Leadership Collaboration for Customer Success innovators. Every Thursday, 11:30am EDT. Learn More ›
CS Leadership Office Hours
Executive Business Reviews in Customer Success
CS Leadership Office Hours is a 1-hour Zoom every Thursday at 11:30am EST. It connects B2B SaaS customer success leaders in an open-dialogue to solve challenges. SIGN UP HERE TOPIC: Executive Business Reviews Enterprise (Greater than $50k ACV) Facilitator: Sheryl Hawk, Customer Imperative ONE ACTION TO IMPLEMENTBegin working with Champion to build an EBR that […] Learn More ›
Customer Experience
Executing a successful ‘Executive Sponsor’ program
How many times… Learn More ›
Sales
4 ways to align your customer success & sales teams
What are two departments that seem to always be at odds with one another in #b2bsaas companies with less than $50MM ARR? Learn More ›
Partner Success
The B2B SaaS Onboarding & Implementation Partnership Ecosystems
Many customer success leaders in our network have asked about ways to incorporate 'Partner Success' into your overall 'Customer Success' strategy. We asked Tobias Kederer of The Delivery Advisory Group to share his thoughts on ways that B2B SaaS companies currently leverage partners to give us a lay of the land. Many companies in a […] Learn More ›
CS Leadership Office Hours
Customer success technology at early-stage B2B SaaS
If you'd like to join CS Leadership Office Hours please click here If you are looking for audio formats, subscribe to our Gain Grow Retain community podcast here RECAP There was a remarkably high degree of the participants using either Hubspot or Salesforce as their CRM. Salesforce was way more commonly used than I thought it would […] Learn More ›
CS Leadership Office Hours
Success plans at mature-stage B2B SaaS
If you'd like to join CS Leadership Office Hours please click here If you are looking for audio formats, subscribe to our Gain Grow Retain community podcast here RECAP Biggest questions on the mind of the group (I sourced this list at the beginning of the call so we knew where to focus and then we […] Learn More ›
Customer Experience
Scaling customer success: how a RACI matrix can take you from chaos to seamless coordination
There’s an old saying that “a camel is a horse made by a committee,” suggesting that teams make a mess of things that individuals could handle just fine. Learn More ›

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