Jeff Breunsbach

Managing Partner
Jeff serves as Customer Imperative’s Director of Accounts, overseeing business operations and ensuring the delivery and quality of all client engagements. Since joining the company in 2018 Jeff has worked with numerous B2B SaaS clients to drive revenue growth through customer success strategy and execution.

Prior to joining Customer Imperative Jeff was an Account Director at Levelwing, a premier digital marketing agency based in Charleston, SC. There he oversaw delivery of services for a number of the most notable and recognizable enterprise B2B and B2C brands in the world.

Outside of work, Jeff loves spending time with his wife and their cockapoo, Toby. He is an avid golfer and athlete, and enjoys staying abreast of current business and financial news topics.

Jeff believes that great communication, standardization and process consistency lead to high customer engagement, satisfaction, loyalty, retention and growth. He has built and deployed frameworks and toolkits that allow our clients to realize these benefits, most notably, the SaaS Services Project Manager Toolkit.

Jeff is a graduate and active alumnus of the College of Charleston in Charleston, SC where he currently resides.
Credentials
College of Charleston
Beatty School of Business

BS in Business Administration
Concentration in Finance

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Posts by Jeff Breunsbach
Nalu Medeiros, foreUP Golf
Nalu Meideros, Director of Customer Success at foreUP joins Jeff and Jay in this episode. ForeUP is the first cloub-based point-of-sale software for the golf industry based in the Silicon Slopes (aka Lehi, Utah). He talks about the need for constant improvement in Customer Success, customer segmentation, hiring CSM’s, and more! Learn More ›
Cindy Zhou, LogRhythm
Jeff and Jay sit down with Cindy Zhou, Chief Marketing Officer at LogRhythm (Former CMO at Level Access), where their security intelligence and analytics platform enables organizations to detect, contain and neutralize cyber threats with threat lifecycle management. She’s a pioneer of a cross-functional approach to Customer Success and connecting every department, from product to […] Learn More ›
"What is CS" Webinar
On part two of our webinar series, you’ll hear from Customer Imperative’s very own CS Ops expert, Jeff Breunsbach. He’s worked with over 30 SaaS companies during his tenure at Customer Imperative’s and has a wealth of knowledge to share about what Customer Success means for SaaS organizations. Learn More ›
Marketing Jam Session w/ John Wood (3 Point LLC)
On today's episode we are bringing on John Wood for our first install of Jam Session's, where we connect with fellow CS consultants to dive Into topics surrounding customer success. For this episode we talk about the dynamics between marketing and customer success, how to navigate "current customer marketing" and approaches we've seen with our […] Learn More ›
Carrie Gregg, Ministry Brands
Welcome back! This episode Jeff sat down with Carrie Gregg from Ministry Brands, a family of software companies across North America, serving more than 115,000 churches and faith-based organizations thrive in a digital world. She dives into how she built Customer Success at Ministry Brands from the ground-up. A success story you don’t want to […] Learn More ›
CS Operations Webinar with Jason Conrad
Jason Conrad, product marketing and customer success expert, teams up with Cori Pearce, Marketing Director at ChurnZero to discuss all things Customer Success Operations. Jason lays out how Customer Success can drive revenue and how to ignite, structure, and grow CS Ops in your organization.  Learn More ›
Dave Duke & Drew Kelley, MetaCX
For episode 6, Jeff and Jay sat down with Dave Duke and Drew Kelley of MetaCX, a company seeking to transform how businesses manage their customers and how customers manage their vendors. Dave Duke shares his view of the transformation of Customer Success operations, while Drew Kelley provides insight into how Customer Success plays out […] Learn More ›
Scaling customer success: how a RACI matrix can take you from chaos to seamless coordination
There’s an old saying that “a camel is a horse made by a committee,” suggesting that teams make a mess of things that individuals could handle just fine. Learn More ›
Danielle Weinblatt, Entelo
In episode 5, Jay talks with Danielle Weinblatt, Chief Product Officer at Entelo who pioneered their recruitment software to help HR teams discover, qualify, and engage with top talent. She gives us her expertise on CSM responsibilities, compensation, and approaches to blending CSMs and account managers. Learn More ›
Lisa Pratt, Kronos
Jay is joined by Lisa Pratt, Vice President of Customer Engagement Marketing at Kronos. She’s spent years helping companies capitalize on the benefits of mining customer data and helped lead Kronos through a massive transformation in relation to their business model. Learn More ›
Carlos Quezada, Aruba Networks
Carlos Quezada is a purpose-driven leader who is launching customer success within Aruba Networks (and HP Enterprise company). He's prioritized CS Operations as he's built his practice, and he's nailed the change management aspects of the role - often the hardest part of the job! Anyone looking to drive transformational change within their organization can […] Learn More ›
Dave Blake, ClientSuccess
Dave Blake is customer success pioneer. He's been a Silicon Slopes (Lehi Valley, Utah) fixture since his early days leading customer success teams at Omniture and Adobe. He's now the CEO of Client Success, a customer-centric platform for B2B SaaS and software companies.  Learn More ›

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