Job Opportunity

Business Development Representative

Posted on July 31, 2019

Given our position as an emerging firm in the customer success market, we are investing in our sales team in an effort to accelerate our growth.

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Customer Imperative is the market leader in B2B Customer Success strategy, transformation and operations services. We serve B2B SaaS and other technology companies across North America, helping them to define and scale customer success strategies that impact revenue.

We are searching for candidates to join our fast-growing team as a Business Development Representative (BDR).  The BDR is responsible for initial touchpoints with potential clients, ensuring that Customer Imperative is presented in an engaging way.  This person will need to have strong interpersonal skills with the ability to spot opportunities and carry-forward potential solutions.  

This position will work closely with the Customer Imperative leadership team to identify and qualify growing B2B SaaS organizations as well as private equity firms with a focus in technology.  This person must be able to adapt quickly and be motivated by growth opportunities that lie within the company.


  • Qualify leads from marketing campaigns as sales opportunities
  • Contact potential clients through cold calls and emails
  • Present our company to potential clients
  • Identify client needs and suggest appropriate products/services
  • Customize product solutions to increase customer satisfaction
  • Build long-term trusting relationships with clients
  • Proactively seek new business opportunities in the market
  • Set up meetings or calls between (prospective) clients and Customer Imperative
  • Maintain the data, systems and reporting around the sales pipeline
  • Stay up-to-date with new products/services and new pricing/payment plans


  • Proven work experience as a Business Development Representative, Sales Account Executive or similar role
  • Hands-on experience with multiple sales techniques (including cold calls)
  • Track record of achieving sales quotas
  • Experience with CRM software (e.g. Salesforce)
  • Ability to deliver engaging presentations
  • Strong interpersonal skills with a high degree of emotional intelligence
  • Strong presence with executives 
  • Outstanding written and verbal communication
  • Highly organized, action-oriented and outcome-focused
  • 4-year degree
  • Ability to travel 25-50%


  • Learn about Software as a Service and the Customer Success function from industry leaders
  • Work from home flexibility
  • Opportunity to participate in a growth-stage business
  • Opportunity to expand your professional network


Founded in 2017 in Charleston, SC, Customer Imperative partners exclusively with B2B SaaS software companies, either large or small, public or private. Our management consulting team has experience inside of publicly traded, private equity and venture-backed software companies across several functions including sales, marketing, customer success, client services, support and product management.

We believe that every company can grow faster with a customer-first approach.  Customer Imperative helps companies scale revenue by deploying customer success teams, processes and technology. With a deep focus on B2B SaaS, we serve CEOs, CROs, COOs and Customer Success leaders to help grow revenue faster while improving the customer experience. Companies that partner with Customer Imperative see immediate returns in revenue growth, customer retention and customer lifecycle management.

We stand for:

  • Being Genuine and Authentic
  • Acting with Customer Empathy
  • Thinking Strategically and Acting Pragmatically
  • Taking Personal Accountability
  • Prioritizing People First


The above job description is not an exhaustive list of all duties and responsibilities of the position and in no way is to be construed as a contract. As with all positions, employment is “at will” or voluntary on both the part of the organization and the team member. Employment is not for a set period of time and may be discontinued by either party for any reason with or without notice.

Customer Imperative, LLC is an Equal Opportunity Employer

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