Job Opportunity

Director of Content

Posted on July 31, 2019

Given our position as an emerging firm in the customer success market, we are investing in our sales and marketing teams in an effort to accelerate our growth. The Director of Content is integral to our growth plans.

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Customer Imperative is the market leader in B2B Customer Success strategy, transformation and operations services. We serve B2B SaaS and other technology companies across North America, helping them to define and scale customer success strategies that impact revenue.

We are searching for candidates to join our fast-growing team as a Director of Content.  The Director of Content is responsible for the deployment of content across Customer Imperative web-based properties.  This person will need to have strong post-production (technical) skills to optimize content towards a specific audience and delivery platform. 

This position will work closely with the Customer Imperative leadership team to identify and qualify content ideas to push within the customer success community. This person must be able to adapt quickly and be motivated by growth opportunities that lie within the company.


  • Key innovator of digital projects involving content, marketing and revenue-generating ideas
  • Perform a variety of website management, audio and video encoding activities:
    • Blog writing
    • Video and Audio Post-Production for LinkedIn use
    • Podcast Production and Deployment
  • Lay groundwork for a consistent multi-platform workflow that ensures strong, unique and digital-exclusive content
  • Produce digital industry advice in the areas of SEO, SEM User experience, Web design, Mobile design and Social media marketing
  • Identify industry experts to co-write a blog post or appear on podcasts 
  • Oversee and maintain all of the Customer Imperative digital properties included but not limited to our website, social media, app alerts, email alerts
  • Develop and guide execution strategies to meet digital and revenue goals
  • Creatively develop unique content for web, mobile and social media
  • Understand and use metrics to maximize growth on all platforms
  • Gather, compile and write stories for all digital platforms


  • Bachelors Degree
  • Three years experience working in a fast-paced environment
  • Programming, content creation & social media
  • Demonstrate previous success in developing and implementing digital, app and social media strategies
  • Experience using Google Analytics, AudioMetrix, Urban Airship, Tablaeu or similar analytics tools
  • Strong organizational skills and the ability to manage people and multiple projects simultaneously
  • Excellent written and verbal communication skills


  • Learn about Software as a Service and the Customer Success function from industry leaders
  • Work from home flexibility
  • Opportunity to participate in a growth-stage business
  • Opportunity to expand your professional network


Founded in 2017 in Charleston, SC, Customer Imperative partners exclusively with B2B SaaS software companies, either large or small, public or private. Our management consulting team has experience inside of publicly traded, private equity and venture-backed software companies across several functions including sales, marketing, customer success, client services, support and product management.

We believe that every company can grow faster with a customer-first approach.  Customer Imperative helps companies scale revenue by deploying customer success teams, processes and technology. With a deep focus on B2B SaaS, we serve CEOs, CROs, COOs and Customer Success leaders to help grow revenue faster while improving the customer experience. Companies that partner with Customer Imperative see immediate returns in revenue growth, customer retention and customer lifecycle management.

We stand for:

  • Being Genuine and Authentic
  • Acting with Customer Empathy
  • Thinking Strategically and Acting Pragmatically
  • Taking Personal Accountability
  • Prioritizing People First


The above job description is not an exhaustive list of all duties and responsibilities of the position and in no way is to be construed as a contract. As with all positions, employment is “at will” or voluntary on both the part of the organization and the team member. Employment is not for a set period of time and may be discontinued by either party for any reason with or without notice.

Customer Imperative, LLC is an Equal Opportunity Employer

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