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Customer Experience
Customer Experience
Executing a successful ‘Executive Sponsor’ program
How many times…
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By Jeff Breunsbach
Customer Experience
Scaling customer success: how a RACI matrix can take you from chaos to seamless coordination
There’s an old saying that “a camel is a horse made by a committee,” suggesting that teams make a mess of things that individuals could handle just fine.
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By Jeff Breunsbach
Customer Experience
Keep your CSMs 100% Accountable
Damien Howley, VP of Customer Success at Passport, brings forward his Commitment Scale, a tool he uses to keep his CSMs 100% accountable.
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By Jeff Breunsbach
B2B SaaS
"Our customers are calling our CSMs instead of support."
"Our customers are calling our CSMs instead of support."
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By Jay Nathan
Customer Experience
Measuring B2B CX in SaaS: What are the metrics that matter?
According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months.
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By Jay Nathan
Podcast
Carlos Quezada, Aruba Networks
Carlos Quezada is a purpose-driven leader who is launching customer success within Aruba Networks (and HP Enterprise company). He's prioritized CS Operations as he's built his practice, and he's nailed the change management aspects of the role - often the hardest part of the job! Anyone looking to drive transformational change within their organization can […]
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By Jeff Breunsbach
B2B SaaS
In-App NPS: Good idea or bad? (spoiler alert: it's bad)
In the moment, a user’s perception of your company could swing wildly depending on the quality of or ease with which that transaction was executed.
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By Jay Nathan
Customer Success
Don't change. Transform.
SaaS and other services monetized via subscriptions and transactional models need transformation to survive.
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By Jay Nathan
B2B SaaS
Why aren't you letting CSMs design the customer journey?
One challenge that we have in Customer Success organizations is retaining and growing our best individual contributors.
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By Jay Nathan
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