Last week my team and I had the opportunity to spend a full day with Customer Success leaders representing over 40 growth-stage B2B SaaS companies at the JMI Equity Customer Success Round Table.
I was chatting with a former colleague this week who [...]
Customer Success requires customer insights. Insights are unlocked from data. I see far too many SaaS companies deploying Customer Success Managers who capture and share anecdotes and stories. Far fewer using data to generate insights that tell a cohesive story.