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Sheryl will provide her expertise as Customer Imperative scales the organization.
July 15, 2019 - Charleston, SC
Charleston, SC based Customer Imperative, a customer success strategy, operations and lifecycle management company focused on revenue growth and customer experience, recently added Sheryl Hawk, a SaaS and Customer Success veteran, to their board of advisors.
Hawk has over 25 years of experience in leading teams responsible for the customer journey both pre-sales and post-sales in domains such as AI, security and e-commerce. She has built and scaled Customer Success at numerous SaaS organizations including Agari (her current employer), WhiteHat Security, and Conversica.
“Sheryl is a pioneer of Customer Success in the SaaS industry and we’re thrilled to welcome her to our board of advisors,” said Jay Nathan, Customer Imperative’s founder & Managing Partner. “We believe her strong experience in operationalizing Customer Success will be extremely valuable as Customer Imperative continues to grow it’s lifecycle management services.”
“I have always admired Customer Imperative for their innovative approach to defining and operationalizing customer success, and I’m honored to be joining their advisory board,” said Hawk. “I have tremendous respect for their team and I look forward to working more closely with them.”
Hawk graduated from CSU Fresno with a degree in Marketing, and has been a sought-after speaker at many SaaS industry events including Gainsight’s Pulse 2019. She has been identified by her peers as “fast, smart, efficient, direct and accountable… a fearless pursuer of truth...”.
About Customer Imperative
Customer Imperative helps companies scale revenue by deploying customer success teams, processes and technology. With a deep focus on B2B SaaS, Customer Imperative serves CEOs, CROs, COOs and Customer Success leaders to help grow revenue faster while improving the customer experience. Companies that partner with Customer Imperative see immediate returns in revenue growth, customer retention and customer lifecycle management. Learn how every company can grow with a customer-first approach by visiting www.customerimperative.com.
Jeff serves as the Director of Accounts, overseeing business operations and ensuring the delivery and quality of all client engagements with numerous B2B SaaS clients to drive revenue growth through customer success strategy and execution. See full bio ›
